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Monthly Archives

February 2023

Articles

REFERRAL MARKETING PROGRAMS

Referral marketing programs have existed for nearly as long as marketing itself. They provide companies the chance to thank clients and partners for effectively promoting clients to their products or services. It is a great approach to boost word-of-mouth advertising, encourage repeat business, and foster client loyalty. Here are a…
Guest Writer
February 17, 2023
Articles

AFFILIATE MARKETING

Affiliate marketing is a powerful tool for businesses and affiliates to expand their visibility and reach a much wider market than they would be able to on their own. It’s a form of performance-based marketing in which a business rewards affiliates for every customer/visitor that was brought to the business…
Guest Writer
February 16, 2023
Articles

USER-GENERATED CONTENT (UGC)

User-generated content (UGC) is defined as any content developed by people rather than professional media companies. This ranges from blogs and opinions to photographs, videos, and music. UGC has grown in prominence in recent years as a result of influencers and technological improvement. Companies are now attempting to profit on…
Guest Writer
February 15, 2023
Articles

ABANDONED CART EMAIL CAMPAIGNS

Abandoned Cart Email campaigns are an effective way for entrepreneurs and business owners to maximize their return on investment (ROI) by targeting customers who have seemingly forgotten about items in their shopping cart. An abandoned cart email campaign is a series of emails sent out to customers who have shown…
Guest Writer
February 14, 2023
Events

PERSONALIZED PRODUCT RECOMMENDATIONS

Personalized product recommendations are a powerful tool for online retailers. They help customers find the products they're looking for and make online shopping more convenient and enjoyable. By providing customers with tailored and relevant product suggestions, retailers can increase sales, repeat customers, and customer satisfaction. Individual customers' browsing and purchasing…
Guest Writer
February 13, 2023
News

CUSTOMER RETENTION STRATEGIES

Customer retention is a key component of any successful business. It is the process of keeping existing customers engaged and loyal to a business. Good customer retention strategies can help businesses grow and increase their profits. By gaining an understanding of what customers want and need, businesses can develop strategies…
Guest Writer
February 12, 2023
Articles

SOCIAL MEDIA ADVERTISING

Social media advertising is one of the top effective means of reaching a large diverse audience and getting your message out there to the right people. With hundreds of millions of active users worldwide on sites such as Facebook, Twitter, Instagram, and YouTube, social media provides an unparalleled opportunity to…
Guest Writer
February 11, 2023
Articles

INFLUENCER MARKETING

Influencer marketing is a type of strategy used by businesses to leverage the influence of trusted and reliable experts to reach their target audience. Influencers are typically famous individuals who are considered authorities in their respective fields and can influence a large following of consumers. Businesses use influencer marketing to…
Guest Writer
February 10, 2023
Articles

SEARCH ENGINE OPTIMIZATION (SEO)

Search engine optimization (SEO) has become increasingly important for businesses to remain competitive in today’s digital landscape. With the changing search engine algorithms and the rise of voice queries, SEO professionals are now tasked with finding new ways to help their clients get the most from their SEO efforts. SEO…
Guest Writer
February 8, 2023