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STAYING COMPLIANT WITH EMAIL REGULATIONS AND BEST PRACTICES

Staying compliant with email regulations and best practices is crucial for successful email marketing. A number of laws and guidelines, such as the CAN-SPAM Act of the United States and the General Data Protection Regulation (GDPR) of the European Union, govern email marketing. Penalties, legal action, and damage to your…
Guest Writer
May 21, 2023
Articles

MEASURING AND ANALYZING THE SUCCESS OF ABANDONED CART EMAIL CAMPAIGNS

Measuring and analyzing the success of abandoned cart email campaigns is essential to optimizing your email marketing efforts and increasing your eCommerce revenue. Abandoned carts are a common occurrence in online shopping, with research showing that approximately 70% of online shopping carts are abandoned before completing the purchase. With the…
Guest Writer
May 20, 2023
Articles

INTEGRATING ABANDONED CART EMAILS WITH OTHER MARKETING EFFORTS

Integrating abandoned cart emails with other marketing efforts is an effective way to increase engagement levels, drive conversions, and ultimately increase your eCommerce revenue. Abandoned carts are a common occurrence in online shopping, but with the right approach, you can recover lost sales and improve customer engagement. One effective strategy…
Guest Writer
May 19, 2023
Articles

TESTING AND REFINING ABANDONED CART EMAIL CONTENT AND OFFERS

Testing and refining abandoned cart email content and offers is essential to optimizing your email marketing efforts and increasing your eCommerce revenue. Abandoned carts are a common occurrence in online shopping, with research showing that approximately 70% of online shopping carts are abandoned before completing the purchase. With the right…
Guest Writer
May 18, 2023
Articles

TIMING EMAIL SEND TIMES FOR MAXIMUM IMPACT

Timing email send times for maximum impact is a crucial component of successful email marketing. In the modern era, customers get a significant quantity of emails, therefore it's vital to send emails when they're most likely to engage with your content. By timing your email sends correctly, you can increase…
Guest Writer
May 17, 2023
Articles

SETTING UP ABANDONED CART TRACKING AND EMAIL TRIGGERS

Setting up abandoned cart tracking and email triggers is a crucial step in maximizing your eCommerce sales. Abandoned carts are a common occurrence in online shopping, with research showing that approximately 70% of online shopping carts are abandoned before completing the purchase. Fortunately, abandoned cart tracking and email triggers provide…
Guest Writer
May 13, 2023
Articles

MEASURING AND ANALYZING THE SUCCESS OF PERSONALIZED RECOMMENDATIONS

Personalized product recommendations have become a key strategy for many businesses looking to improve customer engagement and drive sales. By leveraging customer data and behavior, businesses can offer tailored recommendations that align with customer interests and preferences, ultimately leading to increased customer loyalty and revenue. However, implementing personalized recommendation systems…
Guest Writer
May 11, 2023